Four days of ranch rodeo action, live music, Cowboy Christmas shopping, fast draw competition, HPRBA events, chuckwagon lunch, washer pitching, and the Route 66 Cattle Drive & Parade.
The Coors Cowboy Club Ranch Rodeo brings together working ranch teams, western entertainment, live music, shopping, food, and family-friendly events at the Tri-State Fairgrounds and throughout Amarillo. Use the schedule below to plan your week from High Noon on the Square through Sunday Fast Draw Finals.
Thursday, Friday, and Saturday at 7:00 pm inside the Amarillo National Center.
Saturday at 10:00 am on Polk Street with Texas Longhorns and western fun.
Shop vendors inside the Amarillo National Center and Commercial Exhibits Hall.
Enjoy a true western meal Saturday from 1:00 pm to 2:00 pm at the fairgrounds.
Kickoff Events
Entertainment by Ed Montana at the Potter County Courthouse Lawn.
Rhynehart Man Cave, 314 S. Jefferson.
Opening Performance
Concession Pavilion / Commercial Exhibits Building.
Amarillo National Center.
Concession Pavilion.
Rodeo, Shopping, HPRBA & Fast Draw
Amarillo National Center / Commercial Exhibits Hall.
Rex Baxter Building.
Bill Cody Arena.
Full Day of Western Events
Tommy Grant Arena.
Polk Street in downtown Amarillo.
Tri-State Fairgrounds.
Finals
Final round of the TX 66 Fast Draw Competition.
From the arena to downtown Amarillo, the 2026 Coors Cowboy Club Ranch Rodeo is packed with western tradition, live entertainment, and events for the whole family. Tickets are available through the official ticket link.
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